The Deal Isn't Done Until It's Done
 By Brian Cassidy, Business Broker
After weeks of negotiations, countless revisions, late-night phone calls, and more redlines than anyone cares to remember, the purchase agreement was finally signed. It would have been easy to celebrate as though the finish line had been crossed.
Â
The reality? The race had just entered its final lap.
Signing the Agreement Is Only the Beginning
One of the biggest misconceptions in mergers and acquisitions is believing that signing a Purchase Agreement means the deal is complete. While it’s certainly a significant milestone and one worth recognizing, it is only the beginning of the closing process.
Â
Once signatures hit the paper, a new list of responsibilities takes center stage.
Â
Financing must be finalized. Escrow instructions need to be completed. Lenders begin their final underwriting. Attorneys continue reviewing documents. Landlords provide approvals. Insurance is secured. Licenses and permits are transferred. Closing statements are prepared. Every party involved must continue moving in sync.
Â
Any one of these items can delay or even derail a transaction if momentum is lost.
Closing Requires Discipline, Communication, and Execution
This is where experienced advisors earn their keep.
Â
The excitement of getting a deal under contract must quickly shift into disciplined execution. Communication becomes even more important. Small details suddenly carry enormous weight. Timelines become tighter. Patience is tested. Everyone involved must remain focused on the same objective: getting the transaction across the finish line.
Â
It’s often said that business brokerage is about matching buyers and sellers.
Â
In reality, that’s only part of the job.
Â
The real work is navigating both parties through the final stretch while keeping emotions in check, solving unexpected problems, and maintaining forward momentum until the keys officially change hands.
Â
For buyers and sellers alike, don’t mistake a signed agreement for the end of the journey.
Â
Celebrate the milestone.
Â
Then get back to work.
Â
Because the deal isn’t done until it’s done.